For those that find Facebook chat annoying, stupid, or down right intrusive, you should just close your Facebook account now since you're obviously closing off your friends and what's important to them. But not Paul Hawken. Yes, the world renowned environmentalist, entrepreneur, journalist, and author Paul Hawken. And since Prop 37's defeat was and still is important to me to understand and I decided to pinged him up to chat about and here's a few pearls of wisdom he gave me that I care to share:
Paul to me: sorry for the delay. been giving some talks and don't go here every day
Me to Paul: Listen, i'm a concerned father of two and i truly believe we keep losing huge political battles because we have not truly won the latino vote. PROP 37 is the most recent defeat that has many aroundd the world wondering what went wrong!
Paul to me: Nothing went wrong.... it went right. Be patient. When people oppose the wealthy ruling classes on issues of basic human rights, they are virtually always defeated the first time out. This is a great result. Look at many issues...this is the pattern. This one did amazingly well first time out. The food companies know they are dead on this issue. They know it is coming back. They know it will win no matter how much money they spend. Have faith in people and patience with the process. Lies eventually fail and this one will fail sooner.
Me to Paul: I understand what you mean as far as a trend, however this one could have been stronger than it was the first time out of the gate (and if after looking at the post election results and retracing the campaign's tactics - we have a serious Latino problem). I wrote a blog post about my observations. http://yevesperez.blogspot.com/2012/11/Why-Prop-37-Fell-Short-An-Opinion-From-A-Perez.html The more I look into the early data the more I get upset. We lost by 550,000 votes and after looking at what Counties we lost the more it reinforces my theory that we lost the Latino vote. Here's the data. Counties lost (No votes) w/ large latino population: San Diego 53%, Riverside 60%, San Bern. 60%, Fresno 63.6%, Madera 65.5%, San Joaquin 60%, Sac 60%, Placer 64%, El Dorado 62%... and more! That means we lost be 10 to 20 points in areas the would have delivered us a victory. If we would have flipped these results, we would have won by close to 700K - 800K votes!
Paul to me: Yves...I love your impatience. It is why it will eventually win. And it makes sense to lose the Latino given what they saw was scare ads about food costs. You are on top of this. I am grateful people like you are doing what you do.
I not afraid to lose some FB friends or draw criticism for saying this, but if you believe you're too important and too busy to check the content of a friend's chat message to you well then it tell me you just don't care. As for me, I win.
Give me a K+ on Klout or endorse one of my skills on LinkedIn if you agree.
www.linkedin.com/in/yeves
http://klout.com/frshprnzcleantc/
Showing posts with label frshprnzcleantc. Show all posts
Showing posts with label frshprnzcleantc. Show all posts
7/01/2012
Still Getting Inspired by Nature to Sell Sustainability
On July 7th, 2011 I wrote the following for a Green Business website:
The Year of the Sustainable Sale: Getting Inspired by Nature to Sell Sustainability
Part One by @frshprnzcleantc
San Diego, CA, USA
Green businesses have a great deal to offer, but don’t always do a great job at selling it. I’ve seen this over and over again, and wondered how we can do a better job at selling sustainability. So I’m developing sustainability sales training to teach others and I want to lead a national conversation so we can all benefit from shorter sale cycles.
About three months ago, I attended the Biomimicry Conference at the San Diego Zoo, which launched me onto a path to develop a better approach to selling Sustainability. At the conference the organizers pushed us to look at nature to solve our own challenges. My mission: Improve my sales techniques. The Result: I developed a craving for honey.
Sounds strange? Perhaps. But stick with me.
Biomimicry studies biological systems, processes, and elements to solve human business challenges. Over the eons nature has evolved elegant solutions to many of the challenges businesses face today. Example: The leaves of the lotus plant inspire dirt repellent paint, and termite mounds inspire energy efficient cooling of buildings. The San Diego Zoo has partnered with the City of San Diego and local universities to become the world’s first biomimicry hub, encouraging more of us in the business world to turn to nature for inspiration.
My big break came months later when a green business owner friend said, "you're like a badger!" No wonder I don't get invited to Christmas parties! It turns out the honey badger (Mellivora capensis) is more than just fierce and tenacious. They are also collaborators, and are an inspiration for a better way of selling.
In looking for a rich meal of honey, the honey badger works together with a bird, the "greater honeyguide". The greater honeyguide simply leads the badger to a beehive, and the badger breaks open the hive and eats the honey, allowing the honeyguide to eat as well. This is not a referral system... This is a “we both eat” system.
This type of relationship in nature is called mutualism, in which both animals benefit by working together. There are many examples of mutualism in nature, but the inspiration of the honey badger provides green business owners a new direction as well.
By working together with other businesses in a sale we can both eat the honey. While many in the business world still follow the model of competition, a kill or be killed mentality, I say it’s not the only way to go if you choose to be financially sustainable. Mutualism allows for my business to create opportunities for you, and for your business to naturally create sales opportunities for me. By following the model of mutualism and looking for it in our sales environment, we can develop these opportunities, make the most of them, and save our energy for the hard part --- the close.
Check out more of my thoughts and quotes here: https://sites.google.com/site/therealyevesperez/Musings/yeves-perez-quotes
Learn more about me here: http://about.me/yevesperez
The Year of the Sustainable Sale: Getting Inspired by Nature to Sell Sustainability
Part One by @frshprnzcleantc
San Diego, CA, USA
Green businesses have a great deal to offer, but don’t always do a great job at selling it. I’ve seen this over and over again, and wondered how we can do a better job at selling sustainability. So I’m developing sustainability sales training to teach others and I want to lead a national conversation so we can all benefit from shorter sale cycles.
About three months ago, I attended the Biomimicry Conference at the San Diego Zoo, which launched me onto a path to develop a better approach to selling Sustainability. At the conference the organizers pushed us to look at nature to solve our own challenges. My mission: Improve my sales techniques. The Result: I developed a craving for honey.
Sounds strange? Perhaps. But stick with me.
Biomimicry studies biological systems, processes, and elements to solve human business challenges. Over the eons nature has evolved elegant solutions to many of the challenges businesses face today. Example: The leaves of the lotus plant inspire dirt repellent paint, and termite mounds inspire energy efficient cooling of buildings. The San Diego Zoo has partnered with the City of San Diego and local universities to become the world’s first biomimicry hub, encouraging more of us in the business world to turn to nature for inspiration.
My big break came months later when a green business owner friend said, "you're like a badger!" No wonder I don't get invited to Christmas parties! It turns out the honey badger (Mellivora capensis) is more than just fierce and tenacious. They are also collaborators, and are an inspiration for a better way of selling.
In looking for a rich meal of honey, the honey badger works together with a bird, the "greater honeyguide". The greater honeyguide simply leads the badger to a beehive, and the badger breaks open the hive and eats the honey, allowing the honeyguide to eat as well. This is not a referral system... This is a “we both eat” system.
This type of relationship in nature is called mutualism, in which both animals benefit by working together. There are many examples of mutualism in nature, but the inspiration of the honey badger provides green business owners a new direction as well.
By working together with other businesses in a sale we can both eat the honey. While many in the business world still follow the model of competition, a kill or be killed mentality, I say it’s not the only way to go if you choose to be financially sustainable. Mutualism allows for my business to create opportunities for you, and for your business to naturally create sales opportunities for me. By following the model of mutualism and looking for it in our sales environment, we can develop these opportunities, make the most of them, and save our energy for the hard part --- the close.
Check out more of my thoughts and quotes here: https://sites.google.com/site/therealyevesperez/Musings/yeves-perez-quotes
Learn more about me here: http://about.me/yevesperez
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